IFA.tv highlights IFA Advisor Brad Von Grote. Brad and Mark discuss the factors that define an active investor, such as reacting to themarket and trading out of fear or speculation. Brad says many investors don’t consider themselves active investors or know how their behavior may negatively impact their returns. He points out the need for a predetermined plan that investors can stick to, understanding that the plan can be adjusted when elements of life change. Education helps reduce unsystematic risk and can help investors make wise investment decisions throughout their lifetime.